BU Platform Governance Lab
Combating misinformation in digital marketplaces through gamified behavioral experiments. We design two-sided platforms to study and prevent misleading claims that harm consumers and democracy.
The Busara Lab is now the largest behavioral science lab in the world with a panel of more than 133,000 participants across sites in India, Ethiopia, Kenya, Nigeria, and Uganda.
Today, our 110+ staff are based in our HQ in Nairobi, or offices in East and West Africa, and India. Remaining firmly rooted in our commitment to stay close to the people and the contexts we serve, we only set up offices where we are doing our work. We’ve worked in 25+ countries across the Global South, including in Latin America and the Pacific Islands. The Busara Lab is now the largest behavioral science lab in the world with a panel of more than 133,000 participants across sites in India, Ethiopia, Kenya, Nigeria, and Uganda. Having run more than 500 projects with over 250 partners, we have offered decision-makers practical recommendations for instant action, while advancing behavioral science in the Global South.

Combating misinformation in digital marketplaces through gamified behavioral experiments. We design two-sided platforms to study and prevent misleading claims that harm consumers and democracy.

ConsiliumBots uses technology and data to help people make important decisions by turning complex and underutilized information into virtual assistance and personalized recommendations across education, housing, and other areas of government programs.

To highlight the global knowledge base of behavioural insights work in public policy, and bring the achievements of institutions to the fore, the OECD launched the Behavioural Insights Knowledge Hub and map in 2021.

We’re a non-profit that uses insights from behavioral science to improve lives, build better systems and policies, and drive social change.