Nametag.chat

Tool for creating small online group discussions around an issue, originally created for political campaigning in the US

After two years of intense learning about facilitated small groups conversations online, Nametag has closed. While the company could not continue, learnings from the project went on to have a substantive impact on the 2018 midterm elections and on digital strategies in a variety of movements. The key learnings are as follows. Nametag was a chat platform designed to reproduce the experience of a well-facilitated small group conversation. It emphasized group norms, structured introductions, and clear calls to action for participants. Discussions were typically convened by a facilitator and would run for a few hours to a few days at a time.