Using our AI-assisted research methodologies we examined more than 30,000 videos relating to mainstream political discourse in the UK
Using our AI-assisted research methodologies we examined more than 30,000 videos relating to mainstream political discourse in the UK and discovered that: Political TikToks are widely shared beyond TikTik with an average ‘off-platform’ share rate of 7 times per video in our sample. The cost of living has been the biggest political issue on mainstream UK politics TikTok this year with around 20% of videos in our sample relating to this topic. TikTok users have a strong appetite for factual information (contrary to popular belief) and videos tagged as factually informative (5%) account for 11% of plays in the sample. They also receive, on average, more than double the number of plays that news reports do. Influencers and independent content producers are easily rivalling established media for the eyes and ears of TikTok users engaging with politics.
Parent organization: Rootcause
The Global Coalition for Tech Justice is a newly formed global movement to ensure Big Tech plays its role in protecting elections and citizens’ rights and freedoms across the world, particularly in the global majority where companies – Meta/Facebook, Google/YouTube, Twitter, TikTok et al – have been negligent in dealing with the impacts of their social media and messaging products.
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Cities and towns across Massachusetts and few in other states have adopted Visual Budget, either the new WordPress plug-in or the original.
On May 1, 2025 (Law Day), lawyers across the country are encouraged to participate in #ReaffirmTheOath—a nonpartisan, nonpolitical national grassroots effort empowering lawyers in communities large and small to speak out, stand together, and publicly renew their commitment to the Constitution and the rule of law.