Each year, we track developments across the political technology space, providing a window into how our ecosystem is evolving—and what it means for Democratic campaigns and progressive infrastructure. This year’s report focuses on the turbulent 2024 election cycle and the hard lessons it left in its wake.
The 2024 election presented enormous challenges. Despite record-breaking outreach efforts and a resilient digital infrastructure, Democratic campaigns fell short in key areas—struggling to break through the noise, engage priority voters, and counter the scale of conservative media ecosystems. The fallout has been felt widely, from local communities to national institutions. In the midst of these challenges, there were also signs of progress. Our movement’s technological infrastructure showed real maturity. Innovations in AI, relational organizing, and message testing delivered promising results. Still, many of these breakthroughs remained at the margins—limited by late adoption, inconsistent strategy, and a failure to meet voters where they are. The gap between what is technically possible and what is strategically effective remains too wide. Our 2024 Landscape Report tracks developments within the political technology industry across six major categories: Media & Messaging, Data Analytics & Modeling, Research, Volunteer & Activist Mobilization and Voter Engagement, Fundraising, and Movement-Wide & Organizational Infrastructure. It highlights emerging trends as well as areas of need and opportunity.
Parent organization: Higher Ground Labs
The Global Coalition for Tech Justice is a newly formed global movement to ensure Big Tech plays its role in protecting elections and citizens’ rights and freedoms across the world, particularly in the global majority where companies – Meta/Facebook, Google/YouTube, Twitter, TikTok et al – have been negligent in dealing with the impacts of their social media and messaging products.
Capture customer and employee feedback in the moment to drive positive change throughout your organization.
Tools to build a movement
Cities and towns across Massachusetts and few in other states have adopted Visual Budget, either the new WordPress plug-in or the original.
On May 1, 2025 (Law Day), lawyers across the country are encouraged to participate in #ReaffirmTheOath—a nonpartisan, nonpolitical national grassroots effort empowering lawyers in communities large and small to speak out, stand together, and publicly renew their commitment to the Constitution and the rule of law.